Animaged viideo is an incredibly powerful medium that makes it easier than ever show the human side of your business product, service or even culture. For organizations that sell primarily to other businesses, B2B video marketing has emerged as an incredibly effective tactic for reaching, educating, and nurturing potential customers. And everyone’s creating user-generated content, sharing it, and—most importantly—watching it. There is a large variety of video content to tap into for your brand. Ranging from animation to whiteboard, to personal video recordings, to infographics and screen walkthroughs — we work with you to find out your needs so we can provide clear examples depending on the scenario, content, channel, and audience you’re communicating with.
Video is already the dominant medium for global content consumption. It sells narratives, products, services, and lifestyles. It engages users in a unique manner due in part to its dual nature. Visual motion graphics and audio combined engage a viewer’s senses and thus nudge them in whatever direction the video’s narrative finds befitting. And the stats back this very notion, in an article produced by ADG Creative, they found that 90% of customers say that video helps them decide whether to buy a product with 64% of these individuals purchasing a product upon watching a video. In short, animated video is here to stay.
As a Digital Marketing Agency, RWest Consulting can help you create and design your first or next animated video or series. If you have any questions, you can reach us by signing up for a free consultation, emailing us down below or even simply calling us. Don't forget to check out our pricing options and here is to you and your entity having a successful digital marketing plan.